It's the New Year and Six Ticks is on a mission! To help your website become fighting fit for 2018!
We love web development and we love websites, so we often get sad when we come across sites which are neglected or ignore simple things which will help to improve user experience and your business's online presence.
So we've made it our mission to help websites across the UK to get into shape for 2018!
So does your website pass the Six Ticks test? Request a free digital review of your website and take a look at our top 5 tips:
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Is your Google Business Account up-to-date?
People love a good 'Google'. In fact the world's biggest search engine receives over 3.5 billion searches a day!
So it's a bit of an understatement to say that your Google presence is important, a great Google Business account is a must!
Customers will often find your Google Business account before deciding whether to click through to your website so if your account isn't up-to-date or optimised, you will lose out on organic traffic to your site.
It's free to claim, so what are you waiting for? Is your website mates with Google? Learning to love SEO and learn how to set up and optimise your profile.
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Is Your Business Mobile friendly?
Computers are soooo 2,000.
In fact, research shows that nearly 40% of adults ONLY use their smartphones for internet searches and do not go online using a laptop or desktop on a daily basis.
It is estimated that over 75% of internet use will be mobile in 2017. So there are no excuses, if your web developers didn't make your site mobile friendly (and mobile friendly according to Google), then those smart phone loving customers will be tapping out of your site before you can say 'Bill Gates'!
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Is Your Website Secure?
Can you believe that the average UK household spends over £4,500 online every year, with many consumers now preferring 'clicks over bricks', (buying online rather than visiting actual shops)
We are now addicted to online shopping, but security is a major concern which can be a major deterrent and prevent customers from making online purchases.
72% of online shoppers report having abandoned a purchase due to 'basket anxiety', concerns that a website is not secure.
So it's a no brainer. Your website MUST have an online shop or payment system and it MUST be easy to use and have https security as a minimum. Get in touch for more info on getting your site shop and security savvy and read our handy Why You Need an SSL Certificate blog too!
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Is Your Content FRESH?
When did you last update your blog or news section?
We know, writing a blog is often at the bottom of a very long to-do-list, but Google loves websites with fresh, relevant content, and so do your customers.
If you write interesting, fun blogs, it's likely they'll be shared on social media and visits to your website will go up!
Make sure you post an article at least once a week to see the organic visits to your site rise!
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Get Those Errors Fixed
Does your site have pages with broken links or 404 messages? Maybe you need a fantastic web development company to help you out?
Nothing frustrates a user more than being sent on a wild goose chase around your website and finding pages which are unfinished or have no content. If users have a bad experience, they may click out and never come back.
Plus, Google loves websites which are built and coded to a high standard, so your well developed website will be punished for broken links and it may drop down the search engine rankings too.
Would You Like a FREE Digital Review?
Six Ticks specialise in web design, app development and all things digital, so we've made it our mission to help your business to get fighting fit for 2018 and we're offering a free digital review for your website!
All you need to do is send us your website address and we'll take a look at your site and grade its digital fitness!
Will your website score Six Ticks? Get in touch and Let's Get Digital!
